What Are People Thinking About Idearc Media Group?
Here is a sampling of search terms people are typing into search engines related to Verizon yellow pages distributor, Idearc Media Group:
idearc media
idearc blogs
idearc media blog
hiring freeze for idearc
how to get out of doing business with idearc media
idearc loophole
idearc media book distribution
idearc media customer service
idearc media minneapolis
idearc media stock any good?
idearc media stock price
idearc media [...]
The Phone Book Delivery Problem: A Manual
I put together the following document in preparation for an upcoming meeting in Hawthorne but want to share it here so others can use it in their communities.
The first page outlines how the current phone book delivery practices hurt communities and shows that the industry is resisting change.
The second page presents four options for [...]
Confession: I Have Delivered Phone Books
Okay, I admit it. While I’m a huge advocate for changing the delivery policies of phone book companies, I’ve previously worked on the dark side of this industry as a phone book delivery person.
This would have been around 1990-1992. I’m pretty sure I did it more than one summer with my brother and a [...]
Yellow Pages Collaborate to Kick a Down Neighborhood
Here is a vacant house in Cleveland:
And here is the view from the porch:
It looks like every yellow pages company in Cleveland has done their part to pollute this property.
First we have a Yellow Book:
And AT&T’s Real Yellow Pages:
Plus a bonus AT&T White Pages:
And another AT&T Yellow Pages:
Plus two fresh copies of Cleveland247:
Dear Cleveland [...]
DEX Phone Books Strike Northwest Washington
Lisa pointed me to a post on Responsible Marketing where they talk about an issue familiar to regular readers of The Deets: phone book spam.
Apparently, DEX is currently spamming Northwestern Washington state with their unsolicited ads, which inspired the post.
Responsible Marketing suggests that something similar to a do not call registry could be a [...]
Pissed Off Verizon Yellow Pages Recipient Vents
Kerry Dikken from Blasted Art, Inc had to vent after his most recent altercation with Verizon after they spammed his business. I toned down the f-bombs.
Hi Ed,
I am a business owner on Nicollet ave and I have chased down delivery trucks and threw phone books back at them. Today I see I have [...]
Print Yellow Pages Use Drops 10% Year Over Year
Mediapost is reporting that consumers turn to search engines as their first source for local products and services more often than any other option including print yellow and white pages combined.
Local Search Is Hot, Yellow Pages Still Get Used - 10/09/2008
[Search engines as a first source for local info is] up just one percentage point [...]
StarTribune and Yellow Pages Neighborhood Destruction Tag Team
A Deets reader in West St. Paul, Dylan, sent in before and after photos from a neighbor’s vacant home that has been trashed by the StarTribune and our local Yellow Pages companies.
Here’s the before shot:
And after Dylan decided to clean up after the StarTribune and local Yellow Pages companies, he had an entire trash [...]
Weekend Highlights
Here are two of the funniest local blog posts I’ve read this weekend:
Doodledee points out that - you can’t make this up - Target ran an ad saying “eat well. pay less.” (no caps ’cause they’re trend forward or something). In this ad, they feature what kind of “eat well” products?
- Ice cream
- Chocolate Sauce
- [...]
Yellow Pages Declines Will Accelerate
An analyst, Sami Kassab, covering the Yellow Pages industry presented some sober facts at a recent YP conference
The View (the Financial View, That Is)
Highlights of Kassab’s remarks (presented ticker style):
… Directory publishers have underperformed the broader media sector in both absolute and relative terms … exceptions are PagesJaunes and YPG Canada … The recent [...]
Recent Comments