Yellow Pages Spam Mostly Doesn’t Come from Trees
Ken Clark raises a good point about the source material used to create phone books these days. They’re not exactly mowing down virgin forests to make the things. He thinks the industry could do a better job promoting this fact: But I don’t blame the public for their lack of understanding, I blame the industry. [...]
Yellow Pages, Child Labor, and Charitable Donations
In boardrooms of yellow pages companies around the country, conversations like this are taking place: PR: We’re getting flak about all of the waste our books generate. People are taking pictures of directories rotting outside foreclosed homes. It’s not good. CEO: What can we do to create the illusion that we’re a green industry? CFO: [...]
Ken Clark Insults Taxpayers Over Yellow Pages Disposal Costs
Yellow Pages industry insider, Ken Clark, once again proves that he has no clue how to deal with changes to the yellow pages landscape by insulting people who complain about the costs of yellow pages disposal: The link in his tweet goes to this post on The Deets where I tried to break down the [...]
Minnesotans Spend 20 Cents Per Person A Year Cleaning up YP Waste
The Minnesota Pollution Control Agency breaks down how your taxpayer dollars are being spent cleaning up the yellow pages industry’s mess (annually) Generation and management The MPCA estimates that 13,000 tons of phone books were distributed in Minnesota in 2006; nearly 13 pounds per household (based on 2005 population estimates). * Recycling. Telephone directories are [...]
Bet: @_yellowbook_ Spam Will Continue
Bet: Yellowbook will spam my house with yet another print directory in the summer of 2011. I unsubscribed in 2008, yet still received their print spam in 2009 and 2010. They have a track record of incompetence that I have no reason to believe will change in 2011.
Local Guy Blogs About Phone Book Deliveries
A local young Republican lawyer, Matthew Z. Kirkpatrick, was making ends meet in May by delivering phone books, and blogging about it. He blogged about it for two days, but hasn’t blogged since, so it’ not clear how much manual labor he was able to handle. (He did tweet that he made it at least [...]
Dex Phone Books Opt-Out Fail – Yet Another Year
Another year, another stack of print spam phone books in a plastic bag from Dex. This year had a new wrinkle. Dex delivered three books that I requested not to receive AND a door hanging acknowledging that I did not want to receive the books. Yes, that is correct. They delivered a door hanger telling [...]
California Yellow Pages Bill Freaks Out YP Industry
The Yellow Pages industry is freaking out because California is attempting to do something outrageous: Hold the yellow pages industry accountable for the talk they talk. On Monday the 17th of May, the California Senate Appropriations Committee will give their take on SB 920. According to the head of the Yellow Pages Association, Neg Norton, [...]
The Yellow Pages Hates Being Held Accountable for Its Talk
During a recent conversation with Ken Clark in the comments of one of this blogs, I mentioned that regulating the yellow pages industry, such as fining companies who delivery to households who’ve opted out of deliveries, should not be fought by the industry since it’s simply holding the industry accountable for the talk that they [...]
Google out Yellow Paging the Yellow Pages
Here’s an example online yellow pages search for pizza in Fitzroy, Victoria, the city where the temporary pizza shop set up by an Australian YP company resided: Notice that they returned 7 results. Now, here is the same search on Google Maps Australia: Google found 31 places. Now, check out the line at the bottom [...]
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