Considering the criticism that taxis received for not being willing to pick up individuals based on race or fares in this StarTribune article, it seems like a good time to point out that Lyft is redlining entire neighborhoods of Minneapolis.

If a taxi is going to operate in Minneapolis, it’s expected to serve the entire city rather than cherry pick certain neighborhoods. But, “disruptive” companies like Lyft seem to take a different approach to serving the city by only serving portions of it.

Here are two animations that illustrate this. Notice that there are Lyft cars available for pickup when I tell the Lyft app that I’m south of Dowling. But, if I move myself north of Dowling, no cars are available:

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Lyft Redlining in North Minneapolis

In Northeast Minneapolis, 30th Ave NE appears to be Lyft’s redline (note the message switch from a car being 12 minutes away to “available” [but not hailable]):

Lyft Redlining in Northeast Minneapolis

Imagine what would happen to a licensed Minneapolis taxi company if they refused to serve customers north of Dowling Ave? Why is Lyft any different?

Forbes reported in April that Lyft raised $250 million. It sounds like it’s quite lucrative to outsource drivers, cars, and insurance coverage while cherry picking neighborhoods to serve.