Show Your Card Promotions at TCF Bank Stadium
Oct.13, 2009 in
Advertising, Minneapolis
This has probably been around for a while now, but it’s the first time I’ve seen it. During the Gopher football game on Saturday, Goldie Gopher held up an oversized TCF Bank debit card to the student section while the announcers asked students to whip out their plastic.
Are the students holding up TCF cards making a smart choice due to near-monopolistic market conditions on-campus? Or, are the students with cards from one of the many credit unions on or near campus wondering why someone would be proud of their TCF Bank cards?
As far as I can tell, there are only 9-10 ads on the scoreboard. At least that’s all I could see from this angle.
October 13th, 2009 at 8:59 am
US Bank has done this at Timberwolves games for years. But yeah, the whole TCF-ization of the U is creepy.
October 13th, 2009 at 9:20 am
Also known as “get your credit card number photographed in high def.”. Seriously, does anyone at any bank think?
October 13th, 2009 at 10:26 am
I can barely find the score on this ‘scoreboard’.
October 13th, 2009 at 10:55 am
Other Mike – good point. Scoreboard looks like a newspaper-site home page.
October 13th, 2009 at 8:22 pm
[...] UPDATE [10/13]: Looks like my idea isn’t far from reality: Show Your Card Promotions at TCF Stadium. [...]