CatalogChoice: Catalog Unsubscription Service

By Ed Kohler | Aug 24, 2008





Hooeyspewer reports that she’s had great success getting off of catalogs using a service called CatalogChoice.

My mailbox is seriously thankful to me for lightening its load. When I initially wrote about signing up with them, they had over a half-million members and its membership had collectively opted out of over 6 million catalogs. Today, the site boasts more than 963,000 members and reports that their membership has canceled over 12,600,000 catalogs. That’s a lot of resources no longer being wasted for marketing that wasn’t working in the first place.

Personally, I’ve had good luck unsubscribing from catalogs from retailer’s websites through their website’s contact form. Some have forms specifically for this purpose, but many just have a contact form where I tell them I’d like to unsubscribe from their mailings. That’s worked for me. In fact, there are days when I receive no mail at all, which never used to happen. Striving for zero-mailbox.

Sadly, one of the catalog retailers who isn’t participating in CatalogChoice (and of the the 4 out of 44 that Hooeyspewer had issues with) is Macy’s. It turns out that Hooeyspewer is no fan of Macy’s and continues to hold a grudge against them for taking away her beloved Chicago Marshall Field’s stores. I’m sure more than a few Dayton’s fans in Minneapolis can relate to that.


1 Comment so far
  1. Kyle Cannon August 26, 2008 10:36 pm

    Thanks for the tip – I’m trying this service as we speak and hopefully will have some luck. I’ll report back if I learn any tips in the process. From my initial pass, it seems helpful if you have the catalog with you as you do this because customer #’s are helpful when filling it out.

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