Up until now most video on the Internet has been postage stamped sized. A small 320×240 or 240×180 window at 15 frames per second. We had to do this because we simply had no good CODEC to compress with and no good way to distribute larger files. With the advent of h.264 we’re able to distribute full 1080p HD resolutions online. The problem is that these files are HUGE! One 25 minute show can be around 2GB. If there were 10,000 downloads of that show, it would be 20,000GB of information transferred. That’s a lot of information for one server to deal with. By using BitTorrent we’re able to distribute that load among everyone interested in the video, reduce the strain on the server, drastically reduce costs, and improve the user experience. In my mind this will end up being the standard way of delivering HD content online.